Technical Support

Achieving the Best Color Results for Labels

1. Choosing Colors An issue that can occur whenever large quantities of custom labels are being printed is inconsistent colors within the label and throughout the whole batch. Even if you have a small order, the colors you choose are an important consideration because it can impact the labels’ appeal. We employ different methods to

How to Make a White Plate for Label Printing

A “white plate” is a specific kind of printing plate where an image or outline is printed white on your label to give opacity to parts of the metallic or clear label material. The process of printing white to transparent materials is called white underprinting. Below is a step-by-step guide for creating a white plate

Your Quick Guide to Label Materials

There are a lot of material options for custom labels – but which one is right for you? From aesthetic to performance to budget, selecting the right label material for your project is essential for achieving successful labels. Consider this guide your crash course to label materials so you can confidently select one that’s optimal

The 5 Major Advantages of Digital Printing for your Online Business

Your online business is doing great? Congratulations! Now it’s time to take it to another level and enter the real world. Many roads lead there, one is through digital printing. Here is why you should not waste time and contact a company like The Print Group to benefit from the major advantages of digital printing

Labeling Equipment Types

Hand applying labels is an easy and affordable way to label small batches of product; however, that method can become inefficient if your production is expanding beyond your labeling capabilities. If you find that hand application is no longer a practical labeling method, then the next step you can take is investing in some labeling

Printing Techniques

Why Flexographic Printing? Flexographic printing can handle a high output level making it ideal for larger orders. This printing method can work with an assortment of materials and technical capabilities such as pressure-sensitive labels, shrink sleeves, metallic labels and much more. After the initial setup costs, flexographic printing becomes more cost-effective with the more labels

Branding and Labels

What is a brand? A brand is your product’s identity. What started as a simple mark to tell which cattle belonged to you has evolved over time to include all elements of a product’s identity. In fact, branding can refer to all elements of your product’s design and “personality.” This includes your product labels. When

The 5 Advantages of Digital Printing

How Flexographic Printing Compares The price and quality of flexographic label printing has been (and still is to a certain extent) the go-to method for printing custom labels. Flexographic labels have the advantage for high volume product label orders, but there are setup costs for each label job – preparing your label artwork to create

QR Code Troubleshooting

A quick checklist of tips to avoid problems that you may encounter with your QR codes 1. Are you using the right format? Some businesses have spread to other types of barcodes, including Data Matrix, which are still relatively foreign to smartphones. QR is currently the format of choice between iPhone, Android and Blackberry. 2.

What can I do with my QR Code?

Here are some ideas that you can link to your QR for maximum effect: Introduction: Tell smartphone users to scan the QR for quick testimonials and further product information that was too big to put on the label in the first place! How-to Instructional Videos: Great for including recipes, do-it-yourself advice or other fun/unique ways to enjoy

QR Codes on Product Labels and What You Should Consider

Creating Brand Engagement Quick Response (QR) codes are two-dimensional graphics that can be scanned by smartphone cameras to automatically retrieve text, photos, videos and URLs. Being mobile-friendly, these codes are used to attract an audience to online materials via an offline stage.Creating these codes is the simplest part! There are numerous websites devoted to creating